popup-cro-playbook

Name: popup-cro-playbook
Author: alirezarezvani

popup-cro reference

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# popup-cro reference

## Core Principles

### 1. Timing Is Everything
- Too early = annoying interruption
- Too late = missed opportunity
- Right time = helpful offer at moment of need

### 2. Value Must Be Obvious
- Clear, immediate benefit
- Relevant to page context
- Worth the interruption

### 3. Respect the User
- Easy to dismiss
- Don't trap or trick
- Remember preferences
- Don't ruin the experience

---

## Trigger Strategies

### Time-Based
- **Not recommended**: "Show after 5 seconds"

How to Use

Recommended: Install to project (local)

mkdir -p .claude/skills
curl -o .claude/skills/popup-cro-playbook.md \
  https://raw.githubusercontent.com/alirezarezvani/claude-skills/main/marketing-skill/popup-cro/references/popup-cro-playbook.md

Skill is scoped to this project only. Add .claude/skills/ to your .gitignoreif you don't want to commit it.

Alternative: Clone full repo

git clone https://github.com/alirezarezvani/claude-skills

Then reference at marketing-skill/popup-cro/references/popup-cro-playbook.md