funnel-optimization-framework

A stage-by-stage guide to diagnosing and improving marketing and sales funnel performance. Use this framework alongside the funnel_analyzer.py tool to identify bottlenecks and implement targeted optimizations.

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# Funnel Optimization Framework

A stage-by-stage guide to diagnosing and improving marketing and sales funnel performance. Use this framework alongside the funnel_analyzer.py tool to identify bottlenecks and implement targeted optimizations.

---

## The Standard Marketing Funnel

```
    AWARENESS          (Impressions, Reach)
        |
    INTEREST           (Clicks, Engagement)
        |
    CONSIDERATION      (Leads, Sign-ups)
        |
    INTENT             (Demos, Trials, Cart Adds)
    
How to Use

Recommended: Install to project (local)

mkdir -p .claude/skills
curl -o .claude/skills/funnel-optimization-framework.md \
  https://raw.githubusercontent.com/alirezarezvani/claude-skills/main/marketing-skill/campaign-analytics/references/funnel-optimization-framework.md

Skill is scoped to this project only. Add .claude/skills/ to your .gitignoreif you don't want to commit it.

Alternative: Clone full repo

git clone https://github.com/alirezarezvani/claude-skills

Then reference at marketing-skill/campaign-analytics/references/funnel-optimization-framework.md

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