creative-frameworks

Creative Frameworks — Headline and Copy Formulas by Platform and Funnel Stage

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# Creative Frameworks — Headline and Copy Formulas by Platform and Funnel Stage

A working catalog of the copy frameworks that consistently outperform generic ads. Use these as starting points, not templates to fill in blindly.

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## The Golden Rule

Every ad has one job: get the right person to stop, read, and take one action. If the copy is trying to do three things, it does none of them well. One message, one CTA, one next step.

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## Framework Index

1. PAS — Problem, Agitate, Solution
How to Use

Recommended: Install to project (local)

mkdir -p .claude/skills
curl -o .claude/skills/creative-frameworks.md \
  https://raw.githubusercontent.com/alirezarezvani/claude-skills/main/marketing-skill/ad-creative/references/creative-frameworks.md

Skill is scoped to this project only. Add .claude/skills/ to your .gitignoreif you don't want to commit it.

Alternative: Clone full repo

git clone https://github.com/alirezarezvani/claude-skills

Then reference at marketing-skill/ad-creative/references/creative-frameworks.md

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