platform-specs

Name: platform-specs
Author: alirezarezvani

Platform Specs — Ad Copy Character Limits and Format Requirements

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# Platform Specs — Ad Copy Character Limits and Format Requirements

Full specifications for each major ad platform. Use this when generating or validating ad copy.

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## Google Ads

### Responsive Search Ads (RSA)
| Element | Limit | Count | Notes |
|---------|-------|-------|-------|
| Headline | 30 chars | Up to 15 (min 3) | At least 3 unique, Google mixes them |
| Description | 90 chars | Up to 4 (min 2) | Google selects 2 to show |
| Display URL path | 15 chars each | 2 path fields | Aut

How to Use

Recommended: Install to project (local)

mkdir -p .claude/skills
curl -o .claude/skills/platform-specs.md \
  https://raw.githubusercontent.com/alirezarezvani/claude-skills/main/marketing-skill/ad-creative/references/platform-specs.md

Skill is scoped to this project only. Add .claude/skills/ to your .gitignoreif you don't want to commit it.

Alternative: Clone full repo

git clone https://github.com/alirezarezvani/claude-skills

Then reference at marketing-skill/ad-creative/references/platform-specs.md