launch-playbook

Launch Playbook — How to Launch a Free Tool for Maximum Impact

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# Launch Playbook — How to Launch a Free Tool for Maximum Impact

A free tool with no distribution is just code sitting on a server. This playbook gives you the launch sequence that turns a new tool into traffic, leads, and backlinks.

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## The Launch Mindset

Most companies "launch" by posting it on LinkedIn and waiting. That gets you 200 visits from your existing followers and then nothing.

A real launch is a 4-week sustained distribution campaign. You're not announcing — you're seeding. E
How to Use

Recommended: Install to project (local)

mkdir -p .claude/skills
curl -o .claude/skills/launch-playbook.md \
  https://raw.githubusercontent.com/alirezarezvani/claude-skills/main/marketing-skill/free-tool-strategy/references/launch-playbook.md

Skill is scoped to this project only. Add .claude/skills/ to your .gitignoreif you don't want to commit it.

Alternative: Clone full repo

git clone https://github.com/alirezarezvani/claude-skills

Then reference at marketing-skill/free-tool-strategy/references/launch-playbook.md

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