deliverability-guide

A cold email that lands in spam is worse than no email at all — it damages your sender reputation for future sends. Get deliverability right before you worry about copy.

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# Deliverability Guide

A cold email that lands in spam is worse than no email at all — it damages your sender reputation for future sends. Get deliverability right before you worry about copy.

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## The Deliverability Stack

Email deliverability is a layer cake. Every layer has to be correct:

```
Domain reputation      (is your domain trusted by inbox providers?)
        ↓
Authentication         (SPF, DKIM, DMARC — are you who you say you are?)
        ↓
Sending infrastructure (IP reputatio
How to Use

Recommended: Install to project (local)

mkdir -p .claude/skills
curl -o .claude/skills/deliverability-guide.md \
  https://raw.githubusercontent.com/alirezarezvani/claude-skills/main/marketing-skill/cold-email/references/deliverability-guide.md

Skill is scoped to this project only. Add .claude/skills/ to your .gitignoreif you don't want to commit it.

Alternative: Clone full repo

git clone https://github.com/alirezarezvani/claude-skills

Then reference at marketing-skill/cold-email/references/deliverability-guide.md

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