blue-ocean-strategy

Name: blue-ocean-strategy
Author: jeremylongshore

Create uncontested market space using value innovation instead of competing head-to-head. Use when the user mentions "blue ocean", "red ocean", "strategy canvas", "ERRC framework", "value innovation", or "non-customers". Covers the Four Actions Framework, buyer utility map, and value-cost trade-offs

blue ocean strategy

Content Preview

---
name: blue-ocean-strategy
description: |
  Create uncontested market space using value innovation instead of competing head-to-head. Use when the user mentions "blue ocean", "red ocean", "strategy canvas", "ERRC framework", "value innovation", or "non-customers". Covers the Four Actions Framework, buyer utility map, and value-cost trade-offs. For tech adoption strategy, see crossing-the-chasm. For product positioning, see obviously-awesome. Trigger with 'blue', 'ocean', 'strategy'.
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How to Use

Recommended: Install to project (local)

mkdir -p .claude/skills
curl -o .claude/skills/blue-ocean-strategy.md \
  https://raw.githubusercontent.com/jeremylongshore/claude-code-plugins-plus-skills/main/plugins/business-tools/wondelai-blue-ocean-strategy/skills/blue-ocean-strategy/SKILL.md

Skill is scoped to this project only. Add .claude/skills/ to your .gitignoreif you don't want to commit it.

Alternative: Clone full repo

git clone https://github.com/jeremylongshore/claude-code-plugins-plus-skills

Then reference at plugins/business-tools/wondelai-blue-ocean-strategy/skills/blue-ocean-strategy/SKILL.md