millitool
c-level-advisor/

nrr_playbook

Net Revenue Retention is the single most important metric for a SaaS company's health and valuation. A company with 120% NRR grows even if it closes zero new deals. A company with 80% NRR is filling a bucket with a hole in it.

nrrplaybook
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# NRR Playbook

Net Revenue Retention is the single most important metric for a SaaS company's health and valuation. A company with 120% NRR grows even if it closes zero new deals. A company with 80% NRR is filling a bucket with a hole in it.

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## NRR Deep Dive

### The Fundamental Formula

```
NRR = (Opening MRR + Expansion MRR - Contraction MRR - Churned MRR) / Opening MRR

Example:
  Opening MRR:     $1,000,000
  Expansion:       +$150,000
  Contraction:     -$30,000
  Churn:           -$
How to Use

Recommended: Install to project (local)

mkdir -p .claude/skills
curl -o .claude/skills/nrr_playbook.md \
  https://raw.githubusercontent.com/alirezarezvani/claude-skills/main/c-level-advisor/cro-advisor/references/nrr_playbook.md

Skill is scoped to this project only. Add .claude/skills/ to your .gitignoreif you don't want to commit it.

Alternative: Clone full repo

git clone https://github.com/alirezarezvani/claude-skills

Then reference at c-level-advisor/cro-advisor/references/nrr_playbook.md

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